Images from the Cable Show

Apologies for my absence of late.  I want to use this entire post to share with you several images of the custom rental exhibit that we built for Accenture and configured for use at The National Cable Show (NCTA) held in Washington D.C. last week.

Before I do, though, please allow me to tell you a little more about this particular job.  Unlike at CES, Accenture had selected a 40′ x 40′ island space to sponsor the CIO.IT Lounge at The Cable Show.  This lounge was a private space designated for the chief information officers from key companies exhibiting at NCTA.

The goal for design here was to create a private, controlled and casual environment that communicated Accenture as a thought leader in the cable entertainment industry.  Its bold graphic presentation and organic accents carried forward the same subtle elegance that we had accomplished at CES, and aim to do again next week at The National Association of Broadcasters show in a couple of weeks.

What makes Accenture’s team so effective is its integrated approach to event marketing. From its exhibit, to speaking engagements, and private events, Accenture’s brand and messaging is felt and then reinforced along every step of the way.

Thank you to all of those who were involved, and congratulations on a successful event.

Until the next time…