Comments on: Exhibitor 2010 Series: Part 1 – Social Trailblazing http://www.tradeshowinsight.com/2010/03/exhibitor-2010-series-part-1-social-trailblazing/ Industry News from Echelon Design Mon, 30 Jan 2012 20:59:56 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Kevin Richardson http://www.tradeshowinsight.com/2010/03/exhibitor-2010-series-part-1-social-trailblazing/comment-page-1/#comment-690 Kevin Richardson Wed, 31 Mar 2010 15:20:46 +0000 http://www.tradeshowinsight.com/?p=1225#comment-690 @Eric, Great synopsis of Exhibitor2010 and the trends. Thanks for taking the time to share. While shifting the mindset of "the event" is important (as Samuel mentioned) I think a greater shift is required: the understanding that collections/relationships are an ongoing thing. Within that mindset "the event" becomes another chance for us to get together and collaborate rather than being this single "big thing." In other words, let's make the connection between you and me "the big thing" and support it with both online and F2F interaction opportunities. @Eric,

Great synopsis of Exhibitor2010 and the trends. Thanks for taking the time to share.

While shifting the mindset of “the event” is important (as Samuel mentioned) I think a greater shift is required: the understanding that collections/relationships are an ongoing thing. Within that mindset “the event” becomes another chance for us to get together and collaborate rather than being this single “big thing.” In other words, let’s make the connection between you and me “the big thing” and support it with both online and F2F interaction opportunities.

]]> By: Eric Lukazewski http://www.tradeshowinsight.com/2010/03/exhibitor-2010-series-part-1-social-trailblazing/comment-page-1/#comment-683 Eric Lukazewski Tue, 30 Mar 2010 21:57:24 +0000 http://www.tradeshowinsight.com/?p=1225#comment-683 Sam, thanks for your comment. I agree with you 100%. Events need to be planned well in advance and well beyond its physical environment. I have seen good examples, and I hope others will take notice and follow suit. Thought leaders, like yourself, will prove as a valuable resource for educating individuals on these strategies as well. Sam, thanks for your comment. I agree with you 100%. Events need to be planned well in advance and well beyond its physical environment. I have seen good examples, and I hope others will take notice and follow suit. Thought leaders, like yourself, will prove as a valuable resource for educating individuals on these strategies as well.

]]> By: Samuel J Smith http://www.tradeshowinsight.com/2010/03/exhibitor-2010-series-part-1-social-trailblazing/comment-page-1/#comment-682 Samuel J Smith Tue, 30 Mar 2010 21:50:54 +0000 http://www.tradeshowinsight.com/?p=1225#comment-682 Hi Eric, I think that we are not seeing more social media before/after events - because most show organizers and exhibitors think about the event as "the thing." It is really hard for them to think about building a community all year long. To me, this is a major mind shift in thinking and execution for most people. Hi Eric,

I think that we are not seeing more social media before/after events – because most show organizers and exhibitors think about the event as “the thing.” It is really hard for them to think about building a community all year long. To me, this is a major mind shift in thinking and execution for most people.

]]> By: Exhibitor 2010 Series: Part 2 – Guerilla Marketing | Tradeshow Insight http://www.tradeshowinsight.com/2010/03/exhibitor-2010-series-part-1-social-trailblazing/comment-page-1/#comment-513 Exhibitor 2010 Series: Part 2 – Guerilla Marketing | Tradeshow Insight Thu, 18 Mar 2010 16:03:37 +0000 http://www.tradeshowinsight.com/?p=1225#comment-513 [...] Posted by Eric Lukazewski on Mar 18, 2010 in Exhibiting, Featured Articles, Marketing 0Share This is the second part of a five part series discussing my recent takeaways for the Exhibitor 2010 Conference in Las Vegas, March 14-18, 2010. View Part 1 – Social Trailblazing. [...] [...] Posted by Eric Lukazewski on Mar 18, 2010 in Exhibiting, Featured Articles, Marketing 0Share This is the second part of a five part series discussing my recent takeaways for the Exhibitor 2010 Conference in Las Vegas, March 14-18, 2010. View Part 1 – Social Trailblazing. [...]

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